Portfolio – Root Source Digital

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Case Studies

When 477 Distilling launched in Northern Colorado, the market was saturated. The company needed a way to stand out amongst the other craft distilleries. Root Source Digital came along side to help increase their brand awareness. We did this by creating a cohesive brand message and an ongoing content generation platform. This included on-brand videos, photos, email campaigns and graphic design elements. Since that time, the company has rebranded and experienced repaid growth, even during the tumultuous pandemic year of 2020.

Key Results:

Increased brand awareness, which led to a statewide distribution deal, and negotiations for national distribution
Social media engagement up by 64%.
20% growth during COVID-19 shutdown.
Alignment on internal and external brand message.
200% growth within first year of business.
Able to pivot quickly during re-brand from former name of
Tower 56 to 477 Distilling.

Source Four is the largest commercial furniture manufacturers rep-group in the Mountain West Four-Corners area. Source Four needed to align their brand to match their growing team and expanding influence in the market. We worked alongside them to develop a clear brand message, build a new website to reflect that message, create a 12-month marketing strategy, and then help them execute that strategy. Source Four has seen an increase in its brand authority, a rise in organic leads via its website, and greater team and strategic cohesiveness to promote a single brand message.

Key Results:

$600K in new organic leads through the website.
Increase in brand awareness throughout their industry.
Organizational alignment for overall brand message.
Social media engagement up by 86%.
Able to quickly pivot and engage clients with the right message during COVID-19 shutdown.
Increase in accountability for major initiatives based on a planned 12-month strategy

Source Four is the largest commercial furniture manufacturers rep-group in the four corners area. Source Four needed to align their brand to match their growing team and influence. We were able to come alongside them to develop a clear brand message, build a new website to reflect that message, create a 12-month marketing strategy, and then help them execute that strategy. Source Four has seen an increase in their brand authority, increased organic leads via their website, and brought their team together to promote a single brand message.

Key Results:

$600K in new organic leads through the website.
Increase in brand awareness throughout their industry.
Organizational alignment for overall brand message.
Social media engagement up by 75%.
Able to quickly pivot and engage clients with the right message during COVID-19 shutdown.
Increase in accountability for major initiatives based on a planned 12 month strategy.