The Whole Brand Podcast
When it comes down to it, we want the brand we are building to be a household name. On "The Whole Brand" Podcast, we unpack the four key elements that create the whole brand. Your internal culture, your customer engagement, your marketing and messaging, and your visual identity, and they all start with your why.
Each week we cover one of the key elements with a brand leader, unpacking their why, and we can learn from where they are today. Together, let's make your brand a household name.
Download The Whole Brand Framework Infographic
Ep. 20 | Why You Should Start A Podcast
45:02 min listen
The Whole Brand Intro
When it comes down to it, we all want the brand we are building to be a household name. On “The Whole Brand” Podcast, we unpack the four key elements that create a whole brand. Your internal culture, your customer engagement, your marketing and messaging, and your visual identity and it starts with your why.
2 min listen
Ep. 1 | The Whole Brand - Internal Culture
10:32 min listen
Ep. 2 | The Whole Brand - Customer Engagement
7:58 min listen
Ep. 3 | The Whole Brand - Marketing & Communication
8:44 min listen
Ep. 4 | The Whole Brand - Visual Identity
9:40 min listen
Ep. 5 | The Whole Brand - Nick Doucett from Ursa Major
32:35 min listen
Ep. 6 | The Whole Brand - Customer Engagement ft. Don Overcash
29:52 min listen
Ep. 7 | The Whole Brand - Creating a Marketing Strategy
22:48 min listen
Ep. 8 | The Whole Brand - Customer Engagement From The PGA Tour
Ep. 9 | The Whole Brand - How You Look & What You Give
Ep. 10 | Maintaining Culture While Working From Home
Today Ian guides you through what you need to do in order to cultivate and maintain the culture of your organization, even if most of the employees are remote.
Ep. 11 | The Importance of Putting Humans First
In today’s work place, humans are our most precious asset. Listen in as Ian and Doug discuss how we can better improve our human experience in the work place.
Ep. 12 | Understanding Social Media & The Roll It Plays
Ep. 13 | Inviting Your Customer Into A Story - ft. Dr. JJ Peterson
Ep. 14 | How to Scale Your Business & Scale It Well
Ep. 15 | Your Brand Is So Much More Than Just Your Logo
Ep. 16 | Building Culture for The Win
Ep. 17 | Understanding The Secret Society Of Success
Tim Schurrer was the right hand to Donald Miller for almost a decade as COO of StoryBrand. During his time working at StoryBrand, as well as at TOMS Shoes and at Apple under Steve Jobs, he discovered a secret society of people who taught him a new way to define success that’s counter to what culture is selling. For most people, success is within their grasp-they’ve just been looking for it in all the wrong places. Tim is on a mission to give them the map because everyone deserves a life and career they love.