
RESOURCES
Building A Storybrand
By Donald Miller
Don’s profound book will teach you how to clarify your message so customers listen. The principles in this book have made thousands of companies millions of dollars and they will help you do the same. Buy the book and clarify your message.
Storybrand Online Course
Business made simple Online Course
The 4 Disciplines of Execution
By Chris McChesney
The 4 Disciplines of Execution (4DX) is a simple, repeatable, and proven formula for executing your most important strategic priorities in the midst of the whirlwind. By following the 4 Disciplines—Focus on the Wildly Important; Act on Lead Measures; Keep a Compelling Scoreboard; Create a Cadence of Accountability—leaders can produce breakthrough results, even when executing the strategy requires a significant change in behavior from their teams.
How to Grow Your Small Business
By Donald Miller
In this book, you’ll learn the 6 steps to grow a successful small business and create a playbook to implement them—your Flight Plan. When you have a completed Flight Plan in hand, you can stop drowning in the details and spend more time doing the things you truly love—in your business and your life.
Market Research in Practice
By Paul Hague
Market Research in Practice provides a practical and robust introduction to the subject, providing a clear step-by-step guide to managing market research and how to effectively to obtain the most reliable results. Written by an industry expert with over 35 years’ practical experience in running a successful market research agency, tips and advice are included throughout to ground the concepts in business reality. This text also benefits from real-world examples from companies including Adidas, Marks & Spencer, Grohe and General Motors.
Storytelling with data
By Cole Nussbaumer Knaflic
Storytelling with Data teaches you the fundamentals of data visualization and how to communicate effectively with data. You’ll discover the power of storytelling and the way to make data a pivotal point in your story. The lessons in this illuminative text are grounded in theory, but made accessible through numerous real-world examples—ready for immediate application to your next graph or presentation.
Storytelling is not an inherent skill, especially when it comes to data visualization, and the tools at our disposal don’t make it any easier. This book demonstrates how to go beyond conventional tools to reach the root of your data, and how to use your data to create an engaging, informative, compelling story.
Canva Website & App
Canva is a free-to-use online graphic design tool. Use it to create social media posts, presentations, posters, videos, logos and more.
Spotify for podcasters
Amy Porterfield
An ex-corporate girl, author, online marketing expert and the host of the top-ranked podcast, Online Marketing Made Easy. Welcome to my virtual living room!
Social Media Success for Every Brand
By Claire Diaz-Ortiz
Most business owners are blindly guessing at their social media strategy, and it’s costing them time and money. Based on Donald Miller’s bestselling book Building a StoryBrand, Claire Diaz-Ortiz applies the seven principles of the StoryBrand Framework to help you build an effective, long-lasting social media plan for your brand.